New carpet can improve the appearance of any room, but how can carpet that is walked on every day continue looking new? To keep your carpet clean, it's necessary to vacuum regularly with a strong, well-functioning and properly-filtered vacuum cleaner. Unfortunately, due to traffic, children, pets and normal wear, carpet fibers over a short amount of time become soiled, and a dull appearance results. And no matter how much you vacuum, eventually you will need to call a professional carpet cleaner.Regular professional cleaning is important to the life of your carpet. While your carpet may appear clean on the surface, periodic cleaning can remove what you can't see and help your carpet retain a newer and clean appearance.